The Kickoff

00:00 Warren Kucker: Hi, my name is Warren Kucker and this is the Selling AI Podcast. We're going to be talking about artificial intelligence a lot. We even call this podcast Selling AI. But here's the irony. I don't think we should be talking about AI the way everyone else does right now. Like it's some separate magical thing. You're not selling an AI product or building an AI company. AI is just a new way to compute. And here's the truth. There are really no non-artificial intelligence products anymore. Every product is using generative AI and LLMs Really what's happened is we just found a cheaper way to process massively complex information. And yes, it's a transformative leap, but it's not separate from what we do. So that's what this podcast is really about. How can sellers find new ways to generate revenue with these tools? How do we position this technology in a way that simplifies decisions for buyers instead of drowning them in complexity? And how do we spend less time managing sales processes and more time actually solving problems? I've spent the past decade in B2B sales, selling SaaS, building go-to-market teams, and scaling revenue at verticalized tech companies. And I've been on both sides of the fence, running founder-led sales models at my first three startups, and as a sales leader at growth companies. Every week I'm going to sit down with sales leaders and practitioners who are navigating this AI shift in real time. We're going to hopefully cut through the hype and break down what's actually working on the front lines. So if you're in sales looking for practical ways to adapt, this is your podcast. We'll take complex topics, distill them into simple strategies that make you 1 % better. We'll try to get down to the tactics. What was the process in implementing your process and what was the results? We'll avoid buzzwords, although I'll probably say AI every three sentences. We'll keep away fluff. We'll just have actionable ways to sell smarter. We're going to be dropping episodes once a week. Hopefully follow us on your, where you get your podcasts, Apple Podcasts, Spotify, YouTube, and connect with me on LinkedIn so we can continue the conversation. I'm really excited about the journey we could take about sellers navigating new terrain together.